Bespoke hand knotted rugs.
Unique designs, personalised by you, made by artisans who are paid directly.
What is The Lore Project?
The Lore Project brings you along in the design process. Welcome!
Choose from over 120 colours and any size to create something uniquely yours, a collaboration brought to life through traditional craftsmanship and the warmth and vibrancy of Morocco.
We celebrate crafts which have been handed down through generations of Moroccan women and honour those women by paying them directly without the need for middle men.
Browse the designs and contact us to start your project and get a quote.
Step 1 - Choose your design and fill in the form to gather information about your project.
Step 2 - We will contact you to firm up your brief.
Step 3 - Receive your quotation and give us the go-ahead.
Step 4 - Get updates as your rug is being hand knotted.
Step 5 -Your rug is delivered to your home.
Made using Moroccan Wool
Made using wool from Africa’s first carbon negative yarn supply.
Investing proceeds into regenerative land practices.
Using environment and people safe dyes both natural and non impact synthetics.
All of this powered by the Moroccan sun.
Hand Knotted not Gun Tufted
Each of our rugs are knotted by hand not machine, meaning they have a quality and organic style that is unique and long lasting.
Using skills passed down through generations, these rugs take 10 - 12 weeks to complete, from custom dyeing the wool to being made knot by knot , to landing in your home.
These are pieces that connect you with the hand of the maker and are designed to last years not seasons.
